I don’t just tell stories about technology—I design how people experience it.
​​At the intersection of brand engagement, business strategy, and human-centered design, I help companies translate technical depth into emotional connection. My work lives where strategy meets storytelling—turning vision into momentum, and technology into something people believe in.
Clearance: Top Secret
A few organizations I've supported
Program Manager
Launched Innovative Tech for Good
As the Program Manager of Spotlight, a machine learning tool for law enforcement to find victims of trafficking online, I led the national roll-out of the product, developed a robust training program for target users, and designed the website, marketing, and brand experience.
I live to create. I create to live.
I grew up the daughter of South American immigrant parents who taught me that stories can change how people see the world. That belief has guided everything I’ve done—from advocating for human rights to helping organizations tell more human stories about technology.
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My early career was rooted in social impact, where I saw how empathy, communication, and design could drive real change. Over time, that purpose evolved into a broader mission: helping people and organizations make sense of complexity through creativity, clarity, and strategy.
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Today, my work lives at the intersection of brand engagement, business strategy, and human-centered design. I lead teams that bring ideas to life—turning complex technologies into stories people understand, trust, and act on. Whether developing a brand narrative, launching a digital experience, or shaping a strategic roadmap, I’m driven by one simple goal: to make innovative technology feel human.
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Outside of work, I’m an artist and dancer who finds inspiration in movement, color, and connection. Regardless of the studio I'm in, I believe joy, curiosity, and discipline are the foundation of a creative life.
My love of performing as a kid translated nicely to the work I do today. Instead of dancing on stage, I get to facilitate dynamic conversations with teams and design interactive experiences.
Superpowers
"Everyone who has ever taken a shower has had an idea. It's the person who gets out of the shower, dries off, and does something about it that makes a difference."
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-Nolan Bushnell
Brand Engagement & Experience Strategy
Business & Innovation Strategy
Human-Centered Design
Product & Service Design
Creative Direction & Storytelling
Marketing & Communications Strategy
Team Leadership & Mentorship
Workshop Design & Facilitation (Virtual &
In-Person)
Product Marketing & Go-to-Market Strategy
Stakeholder & Ecosystem Engagement
Agile & Iterative Development
Strategic Partnerships & Business Growth
Endorsements from individuals I've had the pleasure of working with over the years
Rarely does one find a supervisor who inspires and motivates on the level of a mentor. Maia Sciupac is this ideal supervisor. When Maia first hired me, I had little knowledge of human trafficking in the Bay Area, Maia quickly became my guide as she expertly navigated the complex network of agencies, law enforcement, government officials, and service providers to coordinate a targeted response to combat child sex trafficking in California, the United States, and the world. Maia’s creativity repeatedly impressed me as I watched her turn various forms of multimedia (e.g. a graphic novel, podcasts, and social media sites) into powerful tools to respond to human trafficking. Her actions exemplify both her strong leadership skills and her unwavering passion for fighting injustice. Human trafficking is a personal issue to Maia and her dedication to fighting it is readily apparent in all that she does. I have no doubt that Maia will play a critical role in bringing an end to this criminal enterprise in whatever projects she chooses to undertake in the future.
former staff at the Alameda County District Attorney's Office, H.E.A.T. Watch
Alynia Phillips
All I want to say is, this was my first experience of a design sprint and I absolutely loved it. The best part was how we got a chance to really get away from our computers and let our thoughts flow. Everyone was really enthusiastic and participated to their fullest, and to top it all was your energy, which was truly infectious. Let's keep the same zeal throughout the rest of the project!! Thanks for all your effort in organizing and facilitating this design sprint!!! It was Awesome!!!
Adobe Product Owner (part of the design sprint team at NCMEC for the "search missing kids" tool)
Nidhi Jain
Maia is one of the most fearless leaders I’ve ever worked with. Her passion for producing top-quality work and fostering a collaborative and open work environment for her team is remarkable. She does very well with feedback and is a pro at helping everyone pivot and navigate unexpected changes. My time working with her and the InnovationX team has given me new perspective on how to generate creative solutions for our DoD and new tools for design strategy. Maia is who you want on your team if you’re looking for the best way to help clients come together and solve tough problems.
Creative coworker at Booz Allen Hamilton
Kimberly Thomas
Maia was brought onto our project after the sudden departure of our team manager. She jumped right in and immediately started to provide her valuable insight and establish rapport with the client and the project lead. Her experience facilitating Design Thinking workshops was essential to organizing and delivering the innovation "roadshows" that were praised by the client and participants alike. Maia is an amazing asset to any team. Her ability to think outside the box matched with her endless positivity empowers everyone around her to find creative solutions to any problem. I learn so much from Maia every day, and I welcome any opportunity to work with her.
Former InnovationX team member at Booz Allen Hamilton
Paul Meosky
I wanted to take a few moments to recognize Maia's stellar support to my team. I reached out to Maia for assistance with organizing a tour of the Innovation Center for my clients. Even though tour coordination is not her primary job, Maia jumped in and took the lead in helping me craft an agenda perfect for what my clients needed. Maia took the lead by connecting me with subject matter experts, facilitating calls, keeping me posted, and leading a Lightning Decision Jam. Maia was responsive and patient with my clients. After our tour, Maia and her team answered my client's questions and hosted a follow-up call to discuss their questions about the culture of innovation. Based on that conversation, Maia developed a statement of work outlining how she and her team could create a tailored innovation maturity diagnostic for my clients. Maia is also supporting a colleague of mine with developing a design thinking-based client problem-solving program. Maia's willingness to reach across the Firm, and connect with me and connect me with others demonstrates her leadership capacity and commitment to collaboration. Maia opened up her network and gave her time to a team that she had never met, all while juggling various other client projects and obligations. She has become a resource to our team and someone we rely on for Innovation and Design Thinking Subject Matter Expertise.
Lead in the Army market at Booz Allen Hamilton
Kelly Burkhalter
Maia has been an invaluable member of our project team. Although we've been assigned to completely different workstreams under this contract, we've found a way to coalesce and collaborate with one another to overcome numerous challenges. Maia brings a very positive attitude to the team and always opts for a unique design and human-centric way of solving problems. She's not afraid to take the lead and march into unclear territories as she seems to always have a plan of action for any situation. One of our biggest collaborations was during a month-long strategy and execution of an innovation ecosystem summit where we sat together and developed 100% bespoke and unique workshop experience for our client.
She and I led the majority of the second day, where we facilitated and guided our clients through our tailored experience and Maia always maintained a positive and effective demeanor throughout the process, despite having put in 10+ hour days the week prior. Her best quality was guiding conversations and steering the participants on the right path, and in moments where I did not quite know what to say, she had a knack for keeping people aligned and focused. I think this is the hallmark of Maia's skillset -- she remains skilled, attentive, and positive in high-stress situations and always comes out doing a bang-up job.
Our work in collaborating closely for this event has brought us and other team-members together as close friends. I've been impressed with her level of managing numerous workstreams and proposal work simultaneously I look forward to seeing what she's going to accomplish in other Booz Allen ventures moving forward.
Fellow InnovationX team member at Booz Allen Hamilton
Ivan Kuo